Motion Typography

Typing makes me feel like I’m compromising – I’m trading my personal hand writing for a font.

The inherited motion of my hand writing on paper, the marks of my palms –  These are traces of pressure and rhythm that can hint about the person I am on a specific day. Fonts, by nature, are collective and static. Every day reads the same.

Back in 2015 I was a Fellow Researcher at the Interactive Telecommunications Program ( ITP), at NYU. My favorate part was helping out students.

Joanna Wrzaszczyk & Chang Liu captured this beautiful motion data while working on their short film Dilation.

we were trying to figure out if we could use it in After Effects.

My first experiment was to attach particle emitters to her joints. I had full control over the particles number, size, color & physics simulations.
I was trying to find the spot of abstraction, where I no longer recognize a human body but rather the traces of her motion.
How can I introduce motion to a font?

These are a few experiments in motion typography.

Each letter serves as a particle emitter, which leave traces and erases them in an everlasting cycle.

After the font was ready, I had the pleasure to see it in action on a 120 feet (37m) screen at the IAC Building in NY (Vimeo’s HQ).

I’ve designed  the branding and motion titles for ITP’s Big Screens Show (2015). It was interesting to print out a still frame as a postcard.

After designing the font, I've created a full set of motion titles for ITP's Big Screens event at the IAC building in Manhattan ( Vimeo's HQ).
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